![The CMO’s Dilemma: Bringing Formula 1 to America (podcast)](https://venturebeat-com-develop.go-vip.co/wp-content/uploads/2015/06/VB_WhatToThink_CMO_Featured.jpg?resize=350%2C175&strip=all)
The explosion of mobile and data has transformed marketing, and advertisers are scrambling to stay head of the curve. In this series, you’ll learn the many facets of driving growth in a fragmented, omnichannel, multi-device world where customers are in control. Brought to you by Viant.
Topic > The CMO’s Dilemma
![The CMO’s Dilemma: Bringing Formula 1 to America (podcast)](https://venturebeat-com-develop.go-vip.co/wp-content/uploads/2015/06/VB_WhatToThink_CMO_Featured.jpg?resize=350%2C175&strip=all)
![3 critical steps to true cross-device marketing](https://venturebeat-com-develop.go-vip.co/wp-content/uploads/2015/05/ipad1.jpg?resize=350%2C175&strip=all)
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3 critical steps to true cross-device marketing
![Could this be the digital ad industry’s magic bullet? Connecting online ads to offline sales](https://venturebeat-com-develop.go-vip.co/wp-content/uploads/2015/03/Mall-of-America.3920214572_bc4b93444b_b.jpg?resize=350%2C175&strip=all)
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